Doximity needed to promote its platform and position the company as a leading source on medical practice trends
Insight
With over 70% of U.S. physicians as members of its platform, Doximity had an opportunity to benchmark the state of medical practices
Idea
“The OB-GYN Shortage Report” and “The Physician Compensation Report” featuring data from the Doximity platform to uncover national and regional trends
Results
Through advanced pitching, as well as leveraging national awareness holidays after the initial news pushes, the team secured reached a wide array of target audiences
140
articles for reports
35
broadcast appearances
Silver
PR Club award