Doximity

Shining a Light on Medicine’s Gender Pay Gap

Insight

With over 70% of U.S. physicians as members of its platform, Doximity had an opportunity to benchmark the state of medical practices

Idea

“The OB-GYN Shortage Report” and “The Physician Compensation Report” featuring data from the Doximity platform to uncover national and regional trends​

Results

Through advanced pitching, as well as leveraging national awareness holidays after the initial news pushes, the team secured reached a wide array of target audiences​

140

articles for reports

35

broadcast appearances

Silver

PR Club award

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