With more than 13 years of experience in driving innovative PR programs, Amanda provides creative and strategic leadership for clients on a day-to-day basis. She works side-by-side with executive management teams at public and private companies to spearhead successful launches and ongoing campaigns that integrate traditional PR and digital marketing, ultimately driving results that impact the bottom line. Having worked at SHIFT for more than 11 years, Amanda has an extensive background in B2B technology with start-up and established brands in a multitude of industries, including IT security, business intelligence, advertising and marketing technology, HR technology and recruiting services.
Motto: The best experiences don’t invite you
Guilty Pleasure: The Real Housewives franchise and Diet Coke