Vice President, Healthcare
As Vice President of SHIFT’s Healthcare practice, Kristin provides senior communications strategy and counsel for companies across the healthcare spectrum. She has more than 15 years of experience developing and executing creative communications programs that support increased brand awareness, corporate visibility, scientific exchange and competitive positioning. Throughout her career, Kristin has helped healthcare, medical device, health technology and biopharmaceutical industry clients gain valuable market visibility through impactful, integrated communications campaigns. She has represented a broad range of companies — from innovative startups to global pharmaceutical brands — including Merck/EMD Serono, Welltok and Healthify.