Hi I’m Jim. I co-founded SHIFT in 2003. This is a business that’s all about the individuals that make it up. That’s what I’ve loved most about it – connecting with SHIFTers, connecting with marketing leaders and company executives, and connecting with our community.
Although I “retired” in 2020, I’m still involved at SHIFT. Always will be. Two things I’m really proud of is turning SHIFT into an ESOP (employee-owned company) prior to our sale to AVENIR GLOBAL and also of the new Jim Joyal Award, which is given out annually to the SHIFTer whose behavior at and away from work best exemplifies SHIFT C/A/R/E/S — the values which guide how the SHIFT team operates each day.