B2B Communications

We love turning the narratives of Business to Business service companies into relatable, attention-grabbing stories. It’s where our roots are, and it’s why we do what we do. Over the years our firm and our people have amassed a strong portfolio of experience.

We know that in B2B PR and marketing the competition for market awareness and share of voice is fierce, and that sales cycles that stretch across multiple quarters only make the need to drive strong, sustainable visibility greater.

SHIFT’s communications programs blend art and science to help our clients do just that.

We apply data to engineer program strategies. We harness sector-specific expertise and creativity to craft breakthrough narratives and campaigns. Then we use advanced targeting across paid, earned, social and owned to connect clients with the people who matter most.

While earned media has been our focus since our founding as a high-tech PR agency in 2003, today we go far beyond that. Our integrated programs fuse media and influencer relations, social media, content marketing, SEO, digital advertising and more to increase awareness, credibility and leads.

It doesn’t matter if you’re a startup or a Fortune 500, whether you provide services to enterprise clients, SMBs, regulated industries or another audience. SHIFT has the experience, expertise and media relationships to drive your brand forward.

Industry Expertise

Financial Services

HR Services

Insurance

IT Services

Legal Services

Professional Services

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