Website Conversion Rate Optimization

You’ve spent the big bucks on a beautiful website, but is the design converting? What if your website isn’t pulling its weight? No leads and no sales can lead to BIG problems.

If your website is underperforming, it is likely due to one of three reasons:

  1. Targeting the wrong audience
  2. Publicizing the wrong offers
  3. Crippling user experience with harsh design elements and limited flow

SHIFT’s website optimization program begins with a baseline SEO Audit for your brand and top two competitors. Out of this analysis, the team derives a tactical strategy, including:

  • Technical infrastructure support
  • Content development and creation
  • Execution of best practices in web design and layout
  • Bi-weekly reports, highlighting organic web traffic, keyword ranking, link opportunities and more

Interested in learning how you can turn your website into a viable, lead- and sales-generating tool? Contact us today.

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