Webinar tomorrow: Critical Influence in Social Media

What do a kid’s sandbox, critical state theory, automobile purchases, and marketing automation have in common? They’re all part of tomorrow’s webinar at SHIFT Communications on Critical Influence in Social Media with VP of Marketing Technology Christopher S. Penn. Learn a new way of thinking about how earned media and public relations are impacting consumers and businesses (and why you cannot do without earned media in today’s marketing environment), learn how to measure the influence you have over your audience, and learn ways to build and strengthen that influence using time-tested and proven methods.

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