COVID-19 Resources

During COVID-19, our priority has been to support our people and clients, helping them navigate the uncertainty brought on by the pandemic.

One thing that’s for certain: We can’t assume that what worked before will work after. Thriving in this new era will require reinvention. Below is a curation of resources to help you reimagine your communications and marketing programs.

Supporting Clients through COVID-19

When the pandemic hit, our clients adapted to meet market changes. We were there to help, finding the right ways to tell their stories and engage with media.

SHIFT/reboot

We created SHIFT/reboot – a combination of audits, workshops and actionable plan development – to help clients get back to market smarter and differently than before.

News & Sentiment Mapping

Every other week, the Insights Team from our network maps topic and sentiment around Coronavirus. We’re including the most recent findings here.

eBook: Consumer Brand Response to COVID-19

Learn how brands have adapted communications in response to COVID-19 and the implications for engaging consumers in a post-pandemic world.

Communications Considerations

Our shared perspective, considerations and expertise from SHIFT and across the AVENIR GLOBAL network:

The ‘Ripple Effect’ on Clinical Trials

The Ripple Effect website from our parent company AVENIR GLOBAL’s healthcare communications firms offers resources on COVID-19’s impact on the healthcare industry.

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