Posts Tagged:politics

PR Lessons from a Recovering Political Junkie

When I tell people I used to work in political PR, they normally respond with a “that must’ve been exciting” or “wow, never a dull day on that front.”  They’re right.  Political PR is exciting.  It’s thrilling to be at the forefront of major national issues.  Which is why their next question tends to be,…

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Making the Shift: A Campaign Veteran Finds a New Home in B2B Tech

Coming to SHIFT from a campaign background, I was excited to see which tricks and tools of the trade I had picked up over years of campaigning would be effective in the world of B2B. I quickly found that while we may all be distant cousins in the professional family tree of public relations and…

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