Posts Tagged:client service


What It Means to be in a Client Service Business

There’s an overarching trend in the client service business. In fact, a week doesn’t go by in which I don’t have a similar conversation with a company in the throes of the agency search process. They need more brand awareness, their competitors are dominating the press, and their board wants to know what the plan…

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Winning the Client Game: Lessons from the Ballfield

I admit it: I have a lot of baseball on my mind these days. Not only are both NY teams poised to make playoff runs, but little league “fall ball” is now well underway. As such my weekends are now spent teaching 5th graders how to embrace their inner Derek Jeter. After an exciting opening…

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There’s a Ribbon on My Finger

You may not see it, but there’s an imaginary ribbon tied around my left index finger. It reminds me to keep client service top of mind. Recently, my colleague Cathy Summers penned a blog post on when it might be appropriate to fire a client. Admittedly, those instances are few and far between, and are…

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