Tiger Woods Ambassador Nike

What Can We learn from the partnership between Tiger Woods and Nike?

Tiger Woods took the sports world by storm with his unexpected victory at the 2019 Masters Tournament. His spectacular performance not only rallied fans around the world, but also served as a shining moment for his faithful sponsor, Nike. The relationship between the legendary golfer and the American sports megabrand dates back to 1996, the…

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This Week In Tech Facebook Prepares to Pay for Privacy Missteps

This Week in Tech: Facebook prepares to pay for privacy missteps

Welcome back to SHIFT’s weekly roundup of the most notable news in the world of technology. Not the busiest week for tech news, although there were still some interesting stories to keep an eye on. Here’s the run down:   Facebook ready to pay major fine The social media giant has set aside $3 billion…

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Joy in measurement

Sparking Joy With Measurement

April is a month for getting organized and clearing clutter. Sorting through paperwork for taxes. Writing Q1 wrap reports one minute and detailed activity plans the other. We’re getting into the weeds in our gardens and spring cleaning our minds, homes and businesses. And when it comes to spring cleaning, organizing and clearing clutter, it’s…

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This Week in Tech the Chips Fall

This Week in Tech: The Chips Fall, and Rebuilding Notre-Dame

It looks like Spring has finally sprung here at SHIFT SF – just in time for the weekend! These are some of the stories that our B2B tech teams have been monitoring throughout the week: Apple, Qualcomm Settle   In tech legal news, Apple and chipmaker Qualcomm reached a settlement in their two-year legal battle…

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This Week in Tech

This Week in Tech: Cloud, Privacy & Uber Make Waves

Hello from SHIFT Boston, bringing you this week’s roundup of the most notable news from the technology world. These are the stories that have caught our B2B tech PR team’s eye: UBER MAKES ITS IPO The much talked about Uber IPO filing finally landed Thursday after markets closed. Uber Technologies filed its IPO prospectus, reporting…

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SHIFT Celebrates Opening Day

SHIFT Boston Hits a Home Run with Opening Day Celebration

Yesterday, SHIFT Boston celebrated the 2019 Red Sox Home Opener with all the essentials – hot dogs, Cracker Jack, and sunflower seeds. Not to brag or anything, but Boston is home to the 2018 World Series Champions (that’s championship number 9 by the way), and SHIFT’s office happens to be a mere mile away from…

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SHIFT San Francisco Celebrates New Space with Open House Party!

SHIFT San Francisco Celebrates New Space with Open House Party!

Last week SHIFT San Francisco hosted an open house to celebrate our new location in the heart of the Financial District at 456 Montgomery Street. SHIFT’s office resides on the 15th of 23 floors and features iconic views of San Francisco landmarks. Coit Tower. The Transamerica Pyramid building. The Bay Bridge, Ferry Building and Chinatown.…

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This Week in Tech: Hot IPOs and Biased AI

This Week in Tech: Hot IPOs and Biased AI

Hello again from SHIFT SF and welcome back to our weekly roundup of the tech stories that caught our eye this week. These are some of the stories that our B2B tech teams have been monitoring throughout the week: Is Tech History Repeating? The Lyft IPO this week was not technically enterprise tech news, but…

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Welcome to the Family, Hanover!

Another exciting time in the AVENIR GLOBAL family! AVENIR GLOBAL, SHIFT’s parent company, announced Monday the acquisition of Hanover, a top 10 independent U.K. public relations consultancy with offices in London, Brussels, Dublin, Dubai and Abu Dhabi. “We are building a powerful network of colleagues who are the best in their field and our goal is to…

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AVENIR GLOBAL continues to build global powerhouse of specialist communications firms with acquisition of Hanover

Combined operations rank among top U.K. and European consultancies MONTREAL and LONDON, April 3, 2019 – AVENIR GLOBAL, a Montreal-based holding and management company of public relations and communications firms, today announced that it has acquired Hanover, a top 10 independent U.K. public relations consultancy with offices in London, Brussels, Dublin, Dubai and Abu Dhabi.…

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