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This Week in Tech: CEO Shuffle Edition
Technology, 27 Sep, 2019 0

If you’re a CEO, this summer may have had you sweating in your corner office. In fact, in August U.S-based companies announced 159 CEO changes, a 28-percent increase over July and the most ever in a month. Through August, over 1,000 U.S. CEOs had stepped down, more than the same point in 2008 when we…

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this week in tech

This Week in Tech: Amazon takes on climate change
Technology, 20 Sep, 2019 0

Happy Friday, everyone. Do you like tech news, but worried that you may have missed something throughout your busy week? Don’t worry – you’ve come to the right place. Here are the biggest stories in technology that our B2B PR teams have been monitoring. Amazon tackles climate change On Thursday, Jeff Bezos laid out a…

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rick murray shift managing partner

AVENIR GLOBAL makes a change at SHIFT
Leadership, News, 19 Sep, 2019 0

Industry veteran Rick Murray takes over as Managing Partner Rick Murray, a PR industry veteran with 20+ years of agency leadership experience in the U.S. and Canada, has been appointed Managing Partner of Boston-based SHIFT Communications. SHIFT part of AVENIR GLOBAL, a privately-held agency network based in Montreal which also owns NATIONAL Public Relations. Murray…

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Friday the 13th Tech News

This Week in Tech: Friday the 13th Edition
B2B Tech, Technology, 13 Sep, 2019 0

Sure, Apple showed off new products, state attorneys general are investigating Google and WeWork may not be worth what it claimed. Here are some of other tech stories you might have missed this week: Uber’s Employer Status The California Legislature on Wednesday passed a bill known as AB-5, which will make it more difficult for…

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Super Pumped Ride Sharing

A “Super Pumped” Blog Post
B2B Tech, Technology, Thought Leadership, 09 Sep, 2019 0

Last week, I had the pleasure of attending the San Francisco launch of Super Pumped, written by New York Times reporter Mike Isaac and hosted by The Verge’s Casey Newton. As an avid fan of Silicon Valley tech stories, the Booksmith, a bookstore in the historical Haight neighborhood that held the event, was the place…

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This week in technology cybersecurity

This Week in Tech: Jack gets hacked, and more cybersecurity news
B2B Tech, 06 Sep, 2019 0

It’s the Friday after Labor Day. If you’re still whirling from the holiday weekend, short week at work and start of the NFL season, you may have missed some big-time tech news. But it’s okay – we have you covered. Here are the most trendy-worthy stories that our B2B PR teams have been monitoring. Jack…

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international technology news graphic

This Week in Tech: International Edition
B2B Tech, Technology, 30 Aug, 2019 0

It’s the final days of August and SHIFTers are digging up their passports and heading everywhere from Cabo to Paris, which has us thinking outside of the U.S. Here are some of the international stories that got SHIFTers talking this week: All About India Many U.S. businesses have recently turned their eyes towards India. With…

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people toasting

A Toast to the End of Summer (Fridays)
Agency Life, Culture, 28 Aug, 2019 0

Labor Day weekend is almost upon us, and that means that one of SHIFT’s most beloved perks—Summer Fridays—is coming to an end. What are Summer Fridays? Well, every year between Memorial Day and Labor Day, SHIFTers can leave at 3 PM to take advantage of all that summer has to offer. Pretty sweet, right?! What…

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domain authority seo

Beyond Domain Authority: What Else To Analyze
Data, 26 Aug, 2019 0

Is Domain Authority still a critically important metric in the world of SEO? Short answer: yes, absolutely — but it shouldn’t be used alone. Let’s revisit the purpose of Domain Authority (DA). At its core, DA is an objective predictor of the ranking potential of a website against a competitive set, measured on a 0…

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this week in tech voice search

This Week in Tech: Summer Friday Edition
B2B Tech, 23 Aug, 2019 0

School’s back in session and we’re gearing up for our last Summer Friday*, so fall must be fast approaching. Here are a few of the stories that caught our attention this week while we wait to bust out our Patagonia vests: Startup Takes on Alexa & Siri This week, Engadget profiled Mycroft, a startup taking…

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