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This Week in Tech: Capital One’s Very Bad Week

Welcome back to your favorite weekly tech news roundup – the biggest trending stories that SHIFT’s B2B PR teams have been monitoring on behalf of our clients. Here’s the run down: Capital One’s massive data breach This was, by far, the biggest story in cybersecurity this week. A woman in Seattle was arrested after gaining…

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This week in tech spyware

This Week in Tech: Spyware & Data Privacy Edition

Summer’s on full blast on both SHIFT coasts this week. Here are some of the stories that grabbed our attention this week while trying to keep our cool: Spyware Uncovered Researchers from mobile security provider Lookout have discovered what was described by Ars Technica as “some of the most advanced and full-featured mobile surveillanceware ever…

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this week in tech 7.19.19

This Week in Tech: Prime Day Pandemonium

The temperature’s getting hot out there, and so is the tech news. If you’ve been taking full advantage of the sunny summer weather, you may have missed some major stories this week. Luckily, our B2B PR teams have been paying attention for you. Here’s what we’ve been monitoring: Prime Day Pandemonium Amazon’s Prime Day 2019…

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This week in tech social media

This Week in Tech: Social Media Edition

It’s been a busy week at SHIFT SF with a ton of product launches, candidate interviews, client visits and planning for our upcoming Summer Fun outing. But we still found time to stay current on the news. Here are some of the stories that our B2B tech teams have been talking about this week: To…

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American US Flags

A Brit Abroad – Taking Advantage Of Our Global Network

With its global footprint, our parent company AVENIR GLOBAL offers its employees a unique opportunity to share knowledge and collaborate with colleagues from around the world. Last April, Kelvin Morgan, from Madano in the U.K., took advantage of the Firm’s mobility program to spend a month at our offices and Padilla’s. In this post, he…

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Social Media on Mobile

Takeaways from the Boston PRSA Social Media Summit

Keeping Up With Social Media Last month, I had the opportunity to learn from successful social media professionals from a variety of organizations in the area at Boston’s PRSA Social Media Summit. As a PR professional who is constantly scrolling through social media myself, whether it be to connect with friends or to draft engaging…

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This Week In Tech

This Week in Tech: Artificial Intelligence Edition

Don’t know about you but the SHIFT SF office has been obsessed with the Women’s World Cup … in fact we scratched out this post while eagerly awaiting the U.S. v France game. Here are some of the stories that our B2B tech teams have been talking about between matches: AI Benchmarks Set   A…

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This Week In Tech Graphic

This Week in Tech: Here Comes Libra

Oh man, oh man, oh man. It has been quite the week for tech news. We really had it all – Mark Zuckerberg taking aim at the world of fintech and cryptocurrencies, a bunch of people complaining about a Google service going down for a few hours, Slack going public and more. What a whirlwind.…

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SHIFT at TechJam 2019

SHIFT Rocks TechJam 2019

SHIFT took to the streets at Boston TechJam 2019 last Thursday, to network and share some swag. Not only were there Tech Companies from all around the Boston Area, but beer, food trucks, games, and even live music! Despite the rain, our dedicated SHIFTers volunteered to hand out koozies to thirsty TechJam(mers) and they were…

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computer writing digital age

The Art Of Article Writing In The Digital Age

Content strategy has taken the world by storm, and with that comes a lot of pressure for companies and brands alike. More and more, consumers breeze past traditional advertisements in favour of curated content that benefits their day-to-day lives. Brands face the pressure of staying relevant, providing value and maintaining a clear voice. Whether for…

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