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This Week in Tech: So long, Facebook. Hello FACEBOOK!

It’s Friday – you know what that means. Here’s your weekly rundown of the top tech stories our PR teams have been paying attention to: Facebook rebrands Facebook announced a rebrand this week as it continues to face calls for a government-led breakup (along with a string of nonstop controversies). The social media giant will…

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This Week in Tech: Fall Back Edition

With Halloween in the rearview mirror, SHIFTers are getting ready for the fall conference season, 2020 campaign planning and looking forward to our annual SHIFTgiving potluck. Here is some of the news that caught our attention this week – and don’t forget to turn your clocks back an hour on Saturday night! Twitter Bans Political…

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this week in tech quantum computing

This Week in Tech: Google Reaches Quantum Supremacy, Zuckerberg Goes To Washington And More

Happy Friday everyone. It’s been a busy, wild week in the world of tech news. But don’t worry – we’re here to make sure you didn’t miss anything. Here’s a rundown of the top stories our PR teams have been paying attention to: Say hello to quantum supremacy Google says that it has built a…

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shift oktoberfest

Oktoberfest + SHIFT = SHIFToberfest

Fall is in the air, and the leaves are starting to turn shades of amber and gold. That lovely time before the brutality of Winter arrives, the flannel starts rolling out, and beers go from Shandy to Märzen. Last week at SHIFT Boston, thanks to our awesome Culture Committee, we celebrated the spirit of Oktoberfest with…

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Inside SHIFT: Looking Back At One SHIFTer’s First Year

I have learned so much in the last 365 days (approximately 260 “work days”) that it’s hard to know where to start when it comes to wrapping it up in a quick blog post. SHIFT, and working in an agency, has given me the opportunity to learn about everything from semiconductors to digital invitations to…

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tech worker walkouts

This Week in Tech: WeWork, Walkouts and Wheels Edition      

Fall marches on at SHIFT … this week, Boston celebrates Octoberfest, New York has Yankees fever and San Francisco is all about the 49ers. Here are a few other things that caught our attention this week: Tech Worker Walkouts Increasingly, employees at some of the world’s largest tech companies are using their collective power to…

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this week in tech cryptocurrency libra

This Week in Tech: Tough times for Libra

It’s Friday – time to read about all the tech news you may have missed throughout the week. Here’s what we’ve been keeping an eye on: Trouble for Libra I wrote about the introduction of Libra back in June – Facebook’s planned cryptocurrency that has received it’s fair share of criticism. Well, it had a…

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This Week in Tech: First Week of Fall Edition

We made it through the first full week of fall – those of us in SF have pulled our puffy vests and Patagonias from storage to brave those cold 60 degree days. Here’s some of what we’ve been reading while nursing our Pumpkin Spice Lattes: Opening the Black Box Marketplace On Wednesday, a group of…

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This Week in Tech: CEO Shuffle Edition

If you’re a CEO, this summer may have had you sweating in your corner office. In fact, in August U.S-based companies announced 159 CEO changes, a 28-percent increase over July and the most ever in a month. Through August, over 1,000 U.S. CEOs had stepped down, more than the same point in 2008 when we…

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this week in tech

This Week in Tech: Amazon takes on climate change

Happy Friday, everyone. Do you like tech news, but worried that you may have missed something throughout your busy week? Don’t worry – you’ve come to the right place. Here are the biggest stories in technology that our B2B PR teams have been monitoring. Amazon tackles climate change On Thursday, Jeff Bezos laid out a…

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