SHIFT San Francisco Celebrates New Space with Open House Party!

SHIFT San Francisco Celebrates New Space with Open House Party!

Last week SHIFT San Francisco hosted an open house to celebrate our new location in the heart of the Financial District at 456 Montgomery Street. SHIFT’s office resides on the 15th of 23 floors and features iconic views of San Francisco landmarks. Coit Tower. The Transamerica Pyramid building. The Bay Bridge, Ferry Building and Chinatown.…

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This Week in Tech: Hot IPOs and Biased AI

This Week in Tech: Hot IPOs and Biased AI

Hello again from SHIFT SF and welcome back to our weekly roundup of the tech stories that caught our eye this week. These are some of the stories that our B2B tech teams have been monitoring throughout the week: Is Tech History Repeating? The Lyft IPO this week was not technically enterprise tech news, but…

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Welcome to the Family, Hanover!

Another exciting time in the AVENIR GLOBAL family! AVENIR GLOBAL, SHIFT’s parent company, announced Monday the acquisition of Hanover, a top 10 independent U.K. public relations consultancy with offices in London, Brussels, Dublin, Dubai and Abu Dhabi. “We are building a powerful network of colleagues who are the best in their field and our goal is to…

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AVENIR GLOBAL continues to build global powerhouse of specialist communications firms with acquisition of Hanover

Combined operations rank among top U.K. and European consultancies MONTREAL and LONDON, April 3, 2019 – AVENIR GLOBAL, a Montreal-based holding and management company of public relations and communications firms, today announced that it has acquired Hanover, a top 10 independent U.K. public relations consultancy with offices in London, Brussels, Dublin, Dubai and Abu Dhabi.…

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It’s Time To Reinvent Travel Loyalty Programs

It’s Time To Reinvent Travel Loyalty Programs

A version of this post originally appeared on the Padilla’s Buzz Bin, an AVENIR GLOBAL company. The long-anticipated announcement of Southwest Airlines’ new service to Hawaii and the recent launch of Marriott’s Bonvoy has travel brand loyalty on my mind. A handful of the airline’s newest flights sold out in hours, but when the new…

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This Week in Tech

This Week in Tech: Apple Wants to Be Your Privacy Champion

Hello and welcome back to SHIFT’s weekly roundup of the most notable news in the world of technology. These are the stories that our B2B tech teams have been monitoring throughout the week:   Show Time for Apple Apple held a big event on Monday where Tim Cook unveiled (kind of?) a whole lot of…

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3 Tips for Marie Kondo-ing your Media List

3 Tips for Marie Kondo-ing your Media List

Spring is officially here and for PR pros, the change in season probably means getting reorganized and giving your client programs a refresh. Along with tracking toward your goals and metrics, making sure your media lists are up to date is a fundamental step to set you and your client programs up for success. While…

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Top 3 Social Advertising Mistakes to Avoid

Am I Doing This Right? Top 3 Social Advertising Mistakes To Avoid

A version of this post originally appeared on the Padilla’s Buzz Bin, an AVENIR GLOBAL company. It’s no secret that social media is quickly becoming a pay to play landscape. With organic reach dropping like a stone and constantly evolving algorithms, it’s no surprise that brands are turning to social media advertising. In fact, social…

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This Week in Tech-From Facebook to facial recognition -min

This Week in Tech: From Facebook to facial recognition

Happy Friday … We’ve successfully made to the end of week 12 of 2019. Here’s what grabbed our attention over the past seven days in B2B tech: In Plain Sight In security news, Facebook acknowledged it had stored millions of user passwords in a plain text file, affecting logins for Facebook, Facebook Lite and Instagram.…

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The Reward of Giving Back-

The Reward of Giving Back

As busy PR professionals, it is certainly easy to get caught up in the everyday work cycle. Whether it’s facilitating media briefings or pitching your client’s latest developments, our minds are always racing as we are constantly thinking one step ahead. In the bustle of our busy professional lives, it’s important to take a step…

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