Category Archive for: Technology

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Will Football Streaming Outpace Radio? A Sports Marketer’s Prediction

According to a recent Spotlight Survey, this is an important date for 53% of consumers who classify themselves as professional football fans. An interesting trend is how people will consume football games this year. Based on information from last year’s season, of the 53% consumers that are football fans: 70% watched on TV, 30% listened on…

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This Week in Tech: Capital One’s Very Bad Week

Welcome back to your favorite weekly tech news roundup – the biggest trending stories that SHIFT’s B2B PR teams have been monitoring on behalf of our clients. Here’s the run down: Capital One’s massive data breach This was, by far, the biggest story in cybersecurity this week. A woman in Seattle was arrested after gaining…

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This week in tech spyware

This Week in Tech: Spyware & Data Privacy Edition

Summer’s on full blast on both SHIFT coasts this week. Here are some of the stories that grabbed our attention this week while trying to keep our cool: Spyware Uncovered Researchers from mobile security provider Lookout have discovered what was described by Ars Technica as “some of the most advanced and full-featured mobile surveillanceware ever…

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this week in tech 7.19.19

This Week in Tech: Prime Day Pandemonium

The temperature’s getting hot out there, and so is the tech news. If you’ve been taking full advantage of the sunny summer weather, you may have missed some major stories this week. Luckily, our B2B PR teams have been paying attention for you. Here’s what we’ve been monitoring: Prime Day Pandemonium Amazon’s Prime Day 2019…

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This week in tech social media

This Week in Tech: Social Media Edition

It’s been a busy week at SHIFT SF with a ton of product launches, candidate interviews, client visits and planning for our upcoming Summer Fun outing. But we still found time to stay current on the news. Here are some of the stories that our B2B tech teams have been talking about this week: To…

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This Week In Tech

This Week in Tech: Artificial Intelligence Edition

Don’t know about you but the SHIFT SF office has been obsessed with the Women’s World Cup … in fact we scratched out this post while eagerly awaiting the U.S. v France game. Here are some of the stories that our B2B tech teams have been talking about between matches: AI Benchmarks Set   A…

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This Week In Tech Graphic

This Week in Tech: Here Comes Libra

Oh man, oh man, oh man. It has been quite the week for tech news. We really had it all – Mark Zuckerberg taking aim at the world of fintech and cryptocurrencies, a bunch of people complaining about a Google service going down for a few hours, Slack going public and more. What a whirlwind.…

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this week in tech internet

This Week in Tech: Internet Trends Edition

This week was a scorcher in San Francisco … waiting for Karl to bring back normal temperatures for the weekend. In the meantime, these are some of the hot stories that our B2B tech teams have been talking about: The Meeker Report At the Code conference this week, venture capitalist Mary Meeker issued the 2019…

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This Week In Tech: Skeptic Edition

Compiled while watching our Golden State Warriors take on the Toronto Raptors (no competition with our National Toronto office). These are some of the stories that our B2B tech teams have been talking about: Secret Life of Phones The WSJ’s Geoffrey Fowler discovered that his iPhone has an active nightlife. With help from privacy firm…

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Technology Law Graphic

This Week in Tech: Law & Order Edition

While the SHIFT San Francisco office wasn’t obsessing over the penultimate Game of Thrones episode or bemoaning this week’s atmospheric river-fueled rainstorms, we got swept up in the news of the week. These are some of the stories that our B2B tech teams have been talking about: California Privacy Law With GDPR still fresh in…

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