Category Archive for: Culture

people toasting

A Toast to the End of Summer (Fridays)

Labor Day weekend is almost upon us, and that means that one of SHIFT’s most beloved perks—Summer Fridays—is coming to an end. What are Summer Fridays? Well, every year between Memorial Day and Labor Day, SHIFTers can leave at 3 PM to take advantage of all that summer has to offer. Pretty sweet, right?! What…

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Summer at SHIFT SF: Guac-tail Hour, Taco Town and Trivia

Something I love about working at SHIFT is being a part of the Party Peeps, our culture club. Every couple of weeks, the group gets together to plan the next thing we will do as an office to enjoy one another’s company, make memories and learn more about the people we spend our days with.…

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SHIFT at TechJam 2019

SHIFT Rocks TechJam 2019

SHIFT took to the streets at Boston TechJam 2019 last Thursday, to network and share some swag. Not only were there Tech Companies from all around the Boston Area, but beer, food trucks, games, and even live music! Despite the rain, our dedicated SHIFTers volunteered to hand out koozies to thirsty TechJam(mers) and they were…

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SHIFT Celebrates Opening Day

SHIFT Boston Hits a Home Run with Opening Day Celebration

Yesterday, SHIFT Boston celebrated the 2019 Red Sox Home Opener with all the essentials – hot dogs, Cracker Jack, and sunflower seeds. Not to brag or anything, but Boston is home to the 2018 World Series Champions (that’s championship number 9 by the way), and SHIFT’s office happens to be a mere mile away from…

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SHIFT San Francisco Celebrates New Space with Open House Party!

SHIFT San Francisco Celebrates New Space with Open House Party!

Last week SHIFT San Francisco hosted an open house to celebrate our new location in the heart of the Financial District at 456 Montgomery Street. SHIFT’s office resides on the 15th of 23 floors and features iconic views of San Francisco landmarks. Coit Tower. The Transamerica Pyramid building. The Bay Bridge, Ferry Building and Chinatown.…

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The Reward of Giving Back-

The Reward of Giving Back

As busy PR professionals, it is certainly easy to get caught up in the everyday work cycle. Whether it’s facilitating media briefings or pitching your client’s latest developments, our minds are always racing as we are constantly thinking one step ahead. In the bustle of our busy professional lives, it’s important to take a step…

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Key Takeaways from An Evening with Women in Media and Communications

Key Takeaways from “An Evening with Women in Media and Communications”

What’s it like to be a female tech reporter in Silicon Valley, particularly in the era of the #MeToo Movement? This question drew me towards signing up for the recent PRSA event An Evening with Women in Media and Communications in San Francisco. As a fairly new SHIFTer and member of the PR world, I…

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A Holiday Outing With The Austin SHIFT Team

A Holiday Outing With The Austin SHIFT Team

In Austin, there may be a lack of snow or chestnuts to roast over open fires, but one thing we have in abundance is holiday spirit. This year, for a holiday outing, the Austin office took a little time to enjoy some of the things that make this city great and celebrate the team and…

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In-House vs Agency- Three Differences From Experience

In-House vs. Agency: Three Differences From Experience

If you’ve ever wondered what it’s like working for a company’s internal marketing department (In-house) vs at an agency promoting other companies, read on! Although the goals are similar overall, to increase business and maintain their brand, there are differences in culture and procedures. I’ve worked both, promoting the company I worked at and the…

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Working Remotely- How to Remain Proactive & Productive

Working Remotely: How to Remain Proactive & Productive

Working remotely is nothing new. In fact, recent IWG data reveals that 70 percent of professionals across industries work remotely at least one day a week, while 53 percent work remotely for at least half of the week. The same study found more than 90 percent of respondents felt flexible workspaces enable employees to be…

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