Category Archive for: Culture

SHIFT Celebrates Opening Day

SHIFT Boston Hits a Home Run with Opening Day Celebration

Yesterday, SHIFT Boston celebrated the 2019 Red Sox Home Opener with all the essentials – hot dogs, Cracker Jack, and sunflower seeds. Not to brag or anything, but Boston is home to the 2018 World Series Champions (that’s championship number 9 by the way), and SHIFT’s office happens to be a mere mile away from…

Read More →

SHIFT San Francisco Celebrates New Space with Open House Party!

SHIFT San Francisco Celebrates New Space with Open House Party!

Last week SHIFT San Francisco hosted an open house to celebrate our new location in the heart of the Financial District at 456 Montgomery Street. SHIFT’s office resides on the 15th of 23 floors and features iconic views of San Francisco landmarks. Coit Tower. The Transamerica Pyramid building. The Bay Bridge, Ferry Building and Chinatown.…

Read More →

The Reward of Giving Back-

The Reward of Giving Back

As busy PR professionals, it is certainly easy to get caught up in the everyday work cycle. Whether it’s facilitating media briefings or pitching your client’s latest developments, our minds are always racing as we are constantly thinking one step ahead. In the bustle of our busy professional lives, it’s important to take a step…

Read More →

Key Takeaways from An Evening with Women in Media and Communications

Key Takeaways from “An Evening with Women in Media and Communications”

What’s it like to be a female tech reporter in Silicon Valley, particularly in the era of the #MeToo Movement? This question drew me towards signing up for the recent PRSA event An Evening with Women in Media and Communications in San Francisco. As a fairly new SHIFTer and member of the PR world, I…

Read More →

A Holiday Outing With The Austin SHIFT Team

A Holiday Outing With The Austin SHIFT Team

In Austin, there may be a lack of snow or chestnuts to roast over open fires, but one thing we have in abundance is holiday spirit. This year, for a holiday outing, the Austin office took a little time to enjoy some of the things that make this city great and celebrate the team and…

Read More →

In-House vs Agency- Three Differences From Experience

In-House vs. Agency: Three Differences From Experience

If you’ve ever wondered what it’s like working for a company’s internal marketing department (In-house) vs at an agency promoting other companies, read on! Although the goals are similar overall, to increase business and maintain their brand, there are differences in culture and procedures. I’ve worked both, promoting the company I worked at and the…

Read More →

Working Remotely- How to Remain Proactive & Productive

Working Remotely: How to Remain Proactive & Productive

Working remotely is nothing new. In fact, recent IWG data reveals that 70 percent of professionals across industries work remotely at least one day a week, while 53 percent work remotely for at least half of the week. The same study found more than 90 percent of respondents felt flexible workspaces enable employees to be…

Read More →

'Tis the Season To Give Back

‘Tis The Season To Give Back

Each year the end-of-year holiday season seems to begin a little earlier. Last year it was in full force mid-November and this year, holiday wreaths and ornaments were being put on shelves alongside the Halloween candy. And while a longer holiday season means more time to shop for gifts for friends and family, it also…

Read More →

Good News Working Moms- Having a Job Will Benefit Your Kids in the Long Run

Good News Working Moms: Having a Job Will Benefit Your Kids in the Long Run

If you’re like me, even though you are proud of your career, and enjoy heading into the office (most days), you still harbor some guilt for leaving your little ones at home each day. It gets especially hard when they are big enough to hang onto your leg while looking at you with pleading eyes…

Read More →

Five Years And Counting

Five years and counting: Why I’ve stayed (and will continue to stay) at SHIFT

PR, advertising and the entire marketing industry are revolving doors when it comes to talent, especially when you consider how the workforce has changed in the last decade. Before, job hunters had to jump through a series of interviews to prove their worth to employers. Today, every company is wooing solid talent with perks and…

Read More →

Back to Top