Category Archive for: Community

SHIFT San Francisco Celebrates New Space with Open House Party!

SHIFT San Francisco Celebrates New Space with Open House Party!

Last week SHIFT San Francisco hosted an open house to celebrate our new location in the heart of the Financial District at 456 Montgomery Street. SHIFT’s office resides on the 15th of 23 floors and features iconic views of San Francisco landmarks. Coit Tower. The Transamerica Pyramid building. The Bay Bridge, Ferry Building and Chinatown.…

Read More →

The Reward of Giving Back-

The Reward of Giving Back

As busy PR professionals, it is certainly easy to get caught up in the everyday work cycle. Whether it’s facilitating media briefings or pitching your client’s latest developments, our minds are always racing as we are constantly thinking one step ahead. In the bustle of our busy professional lives, it’s important to take a step…

Read More →

Building Your Network, One Coffee At A Time

Building Your Network, One Coffee At A Time

Most years I skip over making new year’s resolutions, mainly because I know I won’t stick to them (fun fact, most people give up by February). Anyways, this year was a little different. I didn’t vow to work out more, eat better or save more money, although I should, I vowed to strengthen my professional…

Read More →

Finding Common Ground During the 2018 Midterm Elections

Finding Common Ground During the 2018 Midterm Elections

The current political climate in the U.S. is tumultuous and has brought to light how polarizing our opinions can be. With an expected voter turnout that would hit a 50-year record during midterm elections, it’s no surprise that Google Trends shows that it’s heavily searched, and beyond that, healthcare is top of mind. But, what…

Read More →

Diversity in the Workplace: It’s a Grassroots Effort

Diversity in the Workplace: It’s a Grassroots Effort and it Begins with You

If you’re a working professional, there’s a 99 percent chance (not a proven statistic) you’ve heard the word “diversity” mentioned at work at some point or another. High-five if you were the one to bring it up! There’s always more that can be done to advance the state of diversity in every industry. I was…

Read More →

How to Work With Opposite Audiences In one Business

How To Work With Opposite Audiences In One Business

Companies are frequently obsessed with the idea of appealing to “everyone”. Doesn’t matter whether it is required by a battalion of stakeholders, or an absolutely incompetent chief marketing officer, it always ends the same way. And clearly not a successful one. The deal is that attempting to address multiple audiences usually looks like yelling with…

Read More →

Back to School – Employee Communication Edition

Back to School – Employee Communication Edition

September is here – and as students go back to school, it’s time for us to follow suit. Let’s take a few minutes to reeducate ourselves on a subject that’s more and more important in the tech-driven, always-on world we live in: employee communication. Here are a few things to keep in mind. Everyone is…

Read More →

Evolving your online engagement

A version of this post originally appeared on the NATIONAL Public Relations blog, an AVENIR GLOBAL company. As technology is constantly evolving, so too are the ways we engage with it, and by extension, the people, businesses and organizations we use it to connect with. If you’re operating in the sphere of public engagement, advocacy…

Read More →

Boston TechJam

Boston TechJam: Lessons in Building Buzz for Events

Editor’s note: All images vis Matt Tetrault/Pretty Instant Since its start six years ago, SHIFT has been a proud founding partner of Boston TechJam, an event led by Mass Technology Leadership Council to bring awareness to and celebrate Greater Boston’s innovation ecosystem. SHIFT’s helps create buzz leading up to the event, to drive ticket sales, sponsorships…

Read More →

sabattical

Taking a Pause on Sabbatical

I hate March. After suffering through months of endless darkness and cold, you are greeted each day with a wonderful mix of mud, dirt and ice. In 2018 all of that changed – I went on my first sabbatical. I have been working since I was 12 years-old and can honestly say that I have…

Read More →

Back to Top