Category Archive for: Careers

3 Questions with a Top Woman in PR: Leadership Lessons and #MomLife

3 Questions with a Top Woman in PR: Leadership Lessons and #MomLife

Last month, SHIFT had the honor of recognizing one of our own Vice Presidents, Amanda Munroe, as a Top Women in PR by PR News. This is the third consecutive Top Women in PR win for SHIFT (we have a ton of women who rock), as Managing Partner, Amy Lyons, was honored in 2016, and Senior…

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A Holiday Outing With The Austin SHIFT Team

A Holiday Outing With The Austin SHIFT Team

In Austin, there may be a lack of snow or chestnuts to roast over open fires, but one thing we have in abundance is holiday spirit. This year, for a holiday outing, the Austin office took a little time to enjoy some of the things that make this city great and celebrate the team and…

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In-House vs Agency- Three Differences From Experience

In-House vs. Agency: Three Differences From Experience

If you’ve ever wondered what it’s like working for a company’s internal marketing department (In-house) vs at an agency promoting other companies, read on! Although the goals are similar overall, to increase business and maintain their brand, there are differences in culture and procedures. I’ve worked both, promoting the company I worked at and the…

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PR Panel Recap Agency Life And What It Takes To Thrive In The Industry

PR Panel Recap: An evening discussing agency life and what it takes to thrive in the industry

When I began studying Communication and Public Relations in college, I quickly realized how important it was to surround myself with and seek out the advice from those already in the field. Whether it was attending my school’s PRSSA events and workshops or finding a mentor at an internship, I remember how much I valued…

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Five Years And Counting

Five years and counting: Why I’ve stayed (and will continue to stay) at SHIFT

PR, advertising and the entire marketing industry are revolving doors when it comes to talent, especially when you consider how the workforce has changed in the last decade. Before, job hunters had to jump through a series of interviews to prove their worth to employers. Today, every company is wooing solid talent with perks and…

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3-challenges-every-entry-level-pr-pro-faces

3 Challenges Every Entry Level PR Pro Faces

Getting your first PR job, or any job for that matter can be both thrilling and terrifying. Not only are you excited to start your career, but you’re anxious to make a good impression. While college and extracurricular activities will provide you with some skills needed to navigate the workplace, there are a number of…

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intern-101-how-one-shifter-landed-the-job

Intern 101: How one SHIFTer landed the job (and how you can, too!)

College is that time of your life where you are supposed to learn about the field you wish to make a career in. You attend lectures, study, take tests, complete projects, and hopefully learn all you can. But there is one thing missing in the “college experience” — real-world application. Here’s where internships come into…

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sabattical

Taking a Pause on Sabbatical

I hate March. After suffering through months of endless darkness and cold, you are greeted each day with a wonderful mix of mud, dirt and ice. In 2018 all of that changed – I went on my first sabbatical. I have been working since I was 12 years-old and can honestly say that I have…

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SHIFT communications

Looking Back on 15 Years of SHIFT Communications

Fifteen years ago this week, within the brick-and-beam “elegance” of a bankrupt candy factory, in space shared with a now-long-gone software firm, SHIFT Communications hung its cardboard shingle and opened its doors to what we knew would be the start of something huuuuge. Our blurry eyed optimism convinced us that it would only be a…

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work life

Business Growth & Personal Well-being: A complex chemistry

When you decide to own a business, it’s a given that your personal life completely changes. The struggle comes down to keeping a healthy balance between work and life, with a good mix, it can ultimately make your company extremely successful. So it’s important to keep your personal life in check when taking on the…

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