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This week in tech social media

This Week in Tech: Social Media Edition

It’s been a busy week at SHIFT SF with a ton of product launches, candidate interviews, client visits and planning for our upcoming Summer Fun outing. But we still found time to stay current on the news. Here are some of the stories that our B2B tech teams have been talking about this week: To…

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American US Flags

A Brit Abroad – Taking Advantage Of Our Global Network

With its global footprint, our parent company AVENIR GLOBAL offers its employees a unique opportunity to share knowledge and collaborate with colleagues from around the world. Last April, Kelvin Morgan, from Madano in the U.K., took advantage of the Firm’s mobility program to spend a month at our offices and Padilla’s. In this post, he…

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Social Media on Mobile

Takeaways from the Boston PRSA Social Media Summit

Keeping Up With Social Media Last month, I had the opportunity to learn from successful social media professionals from a variety of organizations in the area at Boston’s PRSA Social Media Summit. As a PR professional who is constantly scrolling through social media myself, whether it be to connect with friends or to draft engaging…

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This Week In Tech

This Week in Tech: Artificial Intelligence Edition

Don’t know about you but the SHIFT SF office has been obsessed with the Women’s World Cup … in fact we scratched out this post while eagerly awaiting the U.S. v France game. Here are some of the stories that our B2B tech teams have been talking about between matches: AI Benchmarks Set   A…

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computer writing digital age

The Art Of Article Writing In The Digital Age

Content strategy has taken the world by storm, and with that comes a lot of pressure for companies and brands alike. More and more, consumers breeze past traditional advertisements in favour of curated content that benefits their day-to-day lives. Brands face the pressure of staying relevant, providing value and maintaining a clear voice. Whether for…

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this week in tech internet

This Week in Tech: Internet Trends Edition

This week was a scorcher in San Francisco … waiting for Karl to bring back normal temperatures for the weekend. In the meantime, these are some of the hot stories that our B2B tech teams have been talking about: The Meeker Report At the Code conference this week, venture capitalist Mary Meeker issued the 2019…

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winning pr confetti

SHIFT Wins 12 Industry PR Awards!

It has been an exciting past couple of weeks for everyone here at SHIFT Communications. In the past couple of weeks, the team netted twelve awards for their efforts within the public relations and communications space! Winning ten Bell Ringer Awards last week at the 51st Annual Bell Ringer Awards Gala, and two Bulldog PR…

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this week in tech image

This Week In Tech: Skeptic Edition

Compiled while watching our Golden State Warriors take on the Toronto Raptors (no competition with our National Toronto office). These are some of the stories that our B2B tech teams have been talking about: Secret Life of Phones The WSJ’s Geoffrey Fowler discovered that his iPhone has an active nightlife. With help from privacy firm…

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Social Media Negative Feedback

Dealing with Negative Feedback in Social Media Like a Pro

The social media presence of a brand attracts different reactions from people, and hence, getting negative feedback on your page shouldn’t come as a surprise to you. The time you take to respond to them, your reaction, the customer experience and the final solution you provide to criticism are vital. Your response determines the impression…

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Technology Law Graphic

This Week in Tech: Law & Order Edition

While the SHIFT San Francisco office wasn’t obsessing over the penultimate Game of Thrones episode or bemoaning this week’s atmospheric river-fueled rainstorms, we got swept up in the news of the week. These are some of the stories that our B2B tech teams have been talking about: California Privacy Law With GDPR still fresh in…

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