Understanding the Power of Earned Media Webinar on Demand

Jason Keath tagged a photo of you.At this year’s Social Fresh East conference, SHIFT Communications Vice President of Marketing Technology Christopher Penn spoke about the power of earned media – what it is, why it’s important, how it works (and how to generate your own), and how to think about measuring it. Fill out this short form to download the slides and watch the entire Understanding the Power of Earned Media Webinar, re-recorded and updated for perfect audio clarity.

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