Victoria’s career was launched in digital marketing after college: she joined New Line Cinema and found herself quickly writing the how-to manual on social media through blockbuster campaigns for films such as The Lord of the Rings. Jumping agency-side, and from LA, NYC, Boston and to SF, her journey has led her to guide communications and social campaigns for top brands including T-Mobile, Hawaii Visitors and Convention Bureau, PG&E, Whole Foods Market, Honeywell, Garnier Fructis, Viacom, NBC Sports, Nestle, Hennessy, the Estée Lauder Companies, Zoosk, and CreditKarma. Victoria heads up the consumer and consumer-technology practice areas out of SHIFT’s San Francisco office where she is a seasoned client whisperer, a never-settle-for-less-than-spectacular idea generator, and an all-around get it done pro.
Motto: Teamwork makes the dream work!
Two truths and a lie: Ran with the bulls in Pamplona. Has a coffee drink named after her. Interned for a former Secretary of State.