Derek Lyons

Senior Vice President

As Senior Vice President of Integrated Business Development, Derek works with agency account services VPs coast-to-coast and the marketing technology department and creative department leads, to better integrate creative and marketing technology programs into current accounts and new business opportunities. Derek also drives and promotes the agency’s leadership as a data-driven firm.

Guilty Pleasure: Scandinavian crime novels

Favorite Pastime: Anything related to music

Favorite SHIFT Memory: Being part of SHIFT’s first ever new business pitch

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