Annie Perkins

Senior Vice President

Annie Perkins provides creative and strategic leadership to her portfolio of high visibility clients in the consumer and healthcare practice. Her background in public relations and marketing communications has included work in e-commerce, retail, food & beverage, healthcare, consumer tech and non-profit. She provides brand positioning counsel, campaign and event ideation, crisis response and social strategy for national accounts including McDonald’s, ERA Real Estate and McKesson. Beyond sharing news, she seeks to tell a story that creates authentic connections to the brand. This approach has resulted in multiple awards from PR Daily, Bulldog Media, Ragan’s and The Publicity Club of New England.

Prior to joining the SHIFT team, Annie served as an account manager at PAN Communications where she directed award winning traditional and social media programs. She graduated from Boston College with a bachelor of arts degree in communications.

Mottos:
Love it, kiss it.
Plant your own garden!

Favorite SHIFT memory:
Pitching McDonald’s and Winning McDonald’s

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