SHIFT Communications

Digital Content Marketing Services

Digital Video Productions

testVideo is one of the fastest-growing media used in social media community building. It’s hard to fake being genuine and transparent when trying to connect through a visual medium. People can see through scripted, over-produced, and controlled messaging. They want to be engaged through raw, honest, passionate and creatively captured-and-shared moments on issues that they connect with. It’s important to remember, first and foremost, that consumers and communities are not demographics, markets or influence groups – they’re people. They’re individuals. And their opinions matter.

From interviewing our clients customers & partners, taping keynote presentations to capturing open, hallway conversations. SHIFT will help create rich, authentic content available for clients to build, reach and expand their community.

Specifically, SHIFT can:

  • Conduct executive interviews with clients, customers & partners

  • Tape keynote presentations & capture open conversations

  • Develop videos for blogs & Web sites, elevator pitches, product demos

  • Develop digital case studies, video testimonials, “man on the street” spots

  • Produce how-to videos and social video news releases

  • Develop original video programming series

  • Capture photos of executives networking with industry leaders at events

 
  • EyeView increases online conversion through rich-media and videos.

  • EyeView's service and technology offer a complete solution, from content creation through serving, testing and optimizing of the media.  The result is a quantifiable increase of online conversion rates.

Digital Content Marketing right

 

SHIFT Communications is an award-winning, privately-held national public relations firm that has represented some of the best-known enterprise and consumer technology brands, including Akamai, Novell, Quantum, RealNetworks , Yelp, Johnson & Johnson and H&R Block. SHIFT pioneered the world's first Social Media News Release and Social Media Newsroom, changing PR forever. SHIFT Communications' 100+ employees are located in the Boston, San Francisco and New York metros. For more information on SHIFT’s high-tech public relations and consumer public relations, visit http://www.shiftcomm.com

Full-Service PR | Media Relations | High Technology PR | Consumer PR
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