Category Archive for: Values

Core values must guide your content marketing strategy

At the Social Media Strategies Summit this week, I had the pleasure and privilege to perform the opening keynote for the conference. One of the most important pieces of advice I gave out in the talk was about core values and your content marketing. If you recall the SHIFT Earned Media Hub Strategy, one of…

Read More →

#HireFriday: Dedicated, an interview with Jen Usher

This week, we took some time to sit down and speak with Jen Usher, the inaugural winner of our SHIFT Value Awards earlier this year. One of the many ways we recognize team members at SHIFT who go above and beyond are those individuals who embody the 7 core values of SHIFT. Jen Usher, an…

Read More →

Happy Memorial Day

We honor and remember those who have given their lives to serve their country. May this day and every day remind us to live up to the ideals they died protecting.

Core Values: Dedicated

In this seven-part series, we’ll talk with Catherine Allen, Senior Vice President in our Boston office, and look in-depth at what each of the 7 core values means and how they affect our work, our clients, our employees, and our community. In this post, we look at what it means to be dedicated at SHIFT.…

Read More →

Core Values: Positive

In this seven-part series, we’ll talk with Catherine Allen, Senior Vice President in our Boston office, and look in-depth at what each of the 7 core values means and how they affect our work, our clients, our employees, and our community. In this post, we look at what it means to be positive at SHIFT.…

Read More →

Core Values: Smart

In this seven-part series, we’ll talk with Catherine Allen, Senior Vice President in our Boston office, and look in-depth at what each of the 7 core values means and how they affect our work, our clients, our employees, and our community. In this post, we look at what it means to be smart at SHIFT.…

Read More →

Core Values: Fearless

In this seven-part series, we take an in-depth look at what each of the 7 core values means and how they affect our work, our clients, our employees, and our community. In this post, we look at what it means to be fearless at SHIFT. Fearless goes with creative to some degree. What’s so creative,…

Read More →

Core Values: Creative

In this seven-part series, we’ll talk with Catherine Allen, Senior Vice President in our Boston office, and look in-depth at what each of the 7 core values means and how they affect our work, our clients, our employees, and our community. In this post, we look at what it means to be creative at SHIFT.…

Read More →

Core Values: Honorable

In this seven-part series, we’ll talk with Catherine Allen, Senior Vice President in our Boston office, and look in-depth at what each of the 7 core values means and how they affect our work, our clients, our employees, and our community. In this post, we look at what it means to be honorable at SHIFT.…

Read More →

Core Values: Connected

In this seven-part series, we’ll talk with Catherine Allen, Senior Vice President in our Boston office, and look in-depth at what each of the 7 core values means and how they affect our work, our clients, our employees, and our community. In this post, we look at what it means to be connected at SHIFT.…

Read More →

Back to Top