Category Archive for: Music

Chance the Rapper

Grammy Award Winning Marketing

If you haven’t heard of Chance the Rapper by now, then unfortunately for you you’re living under a rock (sorry grandma). At the young age of 23, Chance recently cemented his mark in music industry history at the 59th Annual Grammy Awards. Chance became the first independent artist to win a Grammy. He won a…

Read More →

Tune Up: Building a Playlist for Productivity

There’s no place like my coveted headphones and playlists. It’s a combination of many things that I find so captivating: energizing beats, the structure of instrumental sounds, passionate and spirited lyrics, unique and animated vocals, and the art of traveling on a melodious journey. Music enthralls emotions allowing you to feel something. And that something…

Read More →

What Beyoncé Can Teach Us About PR & Marketing

Full Disclosure: Anyone who knows me has a 0% chance of being surprised that I’m writing this post. I am a proud member of the Church of Beyoncé, so I may or may not be slightly biased. Beyoncé is doing something right. In the past year, she has completed two multi-national tours, released a surprise…

Read More →

Many PR Tools Are Free, But PR Talent is Not

One of the greatest misconceptions about PR and marketing in the digital age is that because many of the tools of the trade are low or no cost, from email to social media to research, that PR and marketing must therefore be equally free or low cost. Nothing could be further from the truth, but…

Read More →

Back to Top