Category Archive for: Data

The Connected Wave will change your marketing and PR

We recently enjoyed listening to Tom Webster present Edison Research’s 22nd iteration of The Infinite Dial, a research report that examines social, digital, and media usage among the US population. As always, there were a few takeaways that made us sit up and take notice, takeaways that you should add to your media mix, media…

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Predicting the Winner of the 86th Oscars Best Picture with Data

It’s that time of year when spring is just around the corner and the Academy Awards (aka the Oscars) are in bloom. The Academy of Motion Picture Arts and Sciences honors movies and stars whose work resonated with us in the past year. I’m not a huge fan of awards shows, but I do love…

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Top 50 Most Overused Words in Press Releases for 2013

We’re pleased to announce our new, mobile first, professional, current, leading infographic with significant, economic impact on your corporate digital initiatives to deliver unique, advanced innovative ideas. Did that mean anything to you? There are some words that initially sound good when you write them, words that make you sound more appealing to your audience.…

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The 5th Gear: Marketing, PR, and Ideas for 11/11/13

One of SHIFT’s 7 core values are connected which means much more than just having a full Address Book app on your phone. Connected means knowing what’s going on, knowing what’s worth reading and sharing. Here are the top 5 most interesting reads that SHIFTers found this past week. Let us know what you think in the comments!…

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The 5th Gear: Marketing, PR, and Ideas for 11/04/13

One of SHIFT’s 7 core values are connected which means much more than just having a full Address Book app on your phone. Connected means knowing what’s going on, knowing what’s worth reading and sharing. Here are the top 5 most interesting reads that SHIFTers found this past week. Let us know what you think in the comments!…

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Changes to Facebook Page Insights Brings More Data

Yesterday, Facebook released a new and improved version of Page Insights. We wanted to note some of the more interesting data you now have at your fingertips about interactions with your page on Facebook. Facebook Page Insights – Overview This page layout has changed and now shows you a quick snapshot of likes, reach and…

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