PR Resources

Are you a public relations, communications, or marketing professional? If so, you might find our various resources to be a helpful way of getting up to speed quickly. Here’s what we can offer you:

  • SHIFT Happens: our weekly email newsletter. Get the top 3 stories from PR and marketing, as well as tutorials, videos, and ideas.
  • SHIFT Blog: our daily blog, featuring ideas, commentary, and inspiration for the communicators and marketers of the world.


Webinars and Events

Videos and Tutorials

3 Reasons B2B Companies Should Be On Google+

Use Webmaster Tools to Monitor Earned Media

4 Ways To Make Events More Trackable

How PR Impacts SEO

Marketing ROI in 6 Seconds (Vine)

Track PR Hits and Website Changes with Google Analytics

Effective rates in marketing and PR analytics

SWOT Analysis Basics

Top 3 Google Reader Must-Dos in 15 Seconds

The Content Feedback Loop

The SHIFT Click to Tweet Generator Tool – Click here to access the Google Doc tool

Google Consumer Surveys Website Satisfaction Tool

Facebook Sponsored Posts Walkthrough

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