Learn to build and convert new audiences with social media
SHIFT Communications proudly hosted a couch conversation with New York Times Bestselling Author and Human Business Works CEO Chris Brogan and Christopher Penn, VP Marketing Technology, as they spent an hour discussing how to build and convert audiences using social media, digital marketing, and human business principles.
Topics covered in this recording:
- What audience building tactics work on the different networks, and how they differ from each other
- Effective tips and tactics for converting the attention you get into tangible business assets
- Hard vs. soft selling and how to sell with value
- Measuring what’s working and what’s not
Register now to watch the recording below: