CONTACT INFORMATION: Parry Headrick
415.591.8402 office
415-246-8486 cell
pheadrick@shiftcomm.com
www.shiftcomm.com
 

Novell Names SHIFT Communications Agency of Record

September 1, 2006  

NEWS FACTS

  • Novell, Inc. (Nasdaq:NOVL), which delivers Software for the Open Enterprise™, named SHIFT Communications as its Agency of Record in the U.S.
  • Terms of the agreement were not disclosed.
  • According to Novell executives, the Company tapped SHIFT due to the creativity of its strategic counsel and the Agency's leadership role in emerging Social Media trends.
  • With offices in Boston and San Francisco, SHIFT is one of the fastest-growing privately held PR firms in North America, with more than 70 clients on its roster.

Please use this link to access a purpose-built del.icio.us page for more information about SHIFT Communications.

MULTIMEDIA ELEMENTS:


Download SHIFT Communications logo


Download Novell logo

Download headshot:
Todd S. Defren
Principal
SHIFT Communications

 

Download headshot:
John Dragoon
chief marketing
officer Novell

 

QUOTES

  • "The SHIFT Communications team is energized by the opportunity to help Novell claim leadership in the Open Source arena. Novell's ambitious strategy to deliver a datacenter-to-desktop solution for enterprise Linux demands a creative, aggressive approach that SHIFT is primed to deliver."
     --  (Todd S. Defren, principal at SHIFT Communications - click here  for Defren's LinkedIn profile)

     

  • "SHIFT Communications was hand-picked to represent Novell during one of the most exciting times in the Company's history. As we gain momentum in the market and media, SHIFT is ideally suited to help Novell capitalize on its next-level opportunities."
    --  (John Dragoon, chief marketing officer at Novell - click here for Dragoon's blog)
     

Please contact Parry Headrick to arrange an interview and/or for additional quotes.

ABOUT SHIFT COMMUNICATIONS

SHIFT Communications' high performance public relations services and marketing communications programs bolster clients' marketplace reputation and produce measurable results that directly lead to increased revenues. The independent agency works with both new and established companies competing in a variety of technology, business-to-business and consumer markets. SHIFT Communications' offices are located in the Boston, Mass., and San Francisco, Calif. metros. For more information on SHIFT’s high-tech public relations and consumer public relations, visit www.shiftcomm.com.


TECHNORATI TAGS:

SHIFT Communications | pr | public relations